Star Wars: The Old Republic
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Join Date: Dec 2007
01-31-2012, 12:22 AM
Originally Posted by
Lol, are you serious? Try for once to take off those glasses. STO went f2p because it was bleeding subs and not making enough money.
When a company says it cannot afford to make new content, hire new people or even have cups to make coffee, that is not a sign of a company that is still making money.
***, DDO and DConline all went f2p because the games weren't making enough money whereas Lotr went f2p because it new it could make more money and was already profitable.
STO doesn't and still doesn't have a good F2p model to make it successful and is going to stay niche for a long time.
As to TOR, where does it say it hasn't met its own expectations? From an analysts opinion piece? Show me one and I will show you another saying it has. Truth to be known, unless EA come out and say it, how do we know?
The nature of today's mmoer is to play for 30 days and leave and hopefully come back later when all the bugs and features have been ironed out, whilst your core base still plays. the hope is that the game grows and your fan base does too. That is what happened even with the mighty wow.
Problem for STO is people didn't even last the 30 days and Cryptics reputation proceeded them.
You may want to take off your owne rose colored glasses regarding TOR's overall performance in the subscriptuion retention area as:
From this MSNBC article (link)
EA CEO John Riccitiello told investors that the game starts to become profitable at about 500,000 subscriptions and "makes good money on an ongoing basis" at 1 million subscriptions. But really, considering how much money they've put into this game and into purchasing the game's developer — BioWare — he said, "anything north of 1 million, as we approach 1.5 million or 2 million, starts to look like a great investment."
And an LA Times article (link)
It may be the largest entertainment production in history. More than 800 people on four continents have spent six years and nearly $200 million creating it.
To recoup its massive investment, the Old Republic’s publisher, Electronic Arts Inc., will have to snag more than 1 million customers willing to spend $60 to buy the game and an additional $15 a month to play for years on end. The game, released in late December, already has more than a million registered users, but many could leave after a free 30-day trial.
“The real test is whether they can retain subscribers in the long run,” said analyst Doug Creutz of Cowen & Co.
And a Massively Article (link)
that seems to back up the LA Times article SWToR cost nmbers and stating analysts projections caused an EA stock rebound of 2% and:
As part of that, a Pacific Crest analyst raised his predictions of quarter sales for SWTOR from 1.5 to 2.2 million, with 800,000 subscribers.
But again - doing the math 800K is 200K short of 1 million; and even though some analysts are claiming 75 - 90% of players will be retained - I'd say that's very optomistic given what most other MMOs have experienced; but time will tell.