I ask you this: WTF is going on? How can a key be pending shipment? C'mon Atari, you need to invert that cranial rectal inversion you have going on there and straighten this out ASAP.
Just my .02
At least its not direct2drive.uk, it has been the 2nd here for just over 9 hours but they refuse to release keys until after 10 am pst the official launch; another 9 hours from now, then they have to go through the process of releasing keys, Its complete horse****.