So in other words, we have to choose between a world where individuality doesn't exist, and a world where people like Kim Kardashian and Justin Bieber can? That's hell of a harsh reality.
Self-definition based on gender is in opposition to equality. Those of us who are individuals have more to talk about than our gender. Those who are not wave it around because they lack real individuality.
You see, I have an excellent sense of humor, but I'm also a very serious and philosophical individual. Individuality for me is being able to do more than one thing well =)