No. I wouldn't have even looked at the game. I play mmos based on the IP that drives them. So you won't ever catch me playing some generic mmo based on no IP because I can't relate to them or get immersed in them (I've tried).
I'm lucky enough that I have a great fleet that I've joined to make this game even more appealing. EVen if the gameplay may be somewhat vanilla for me, the people I play with are extremely helpful and fun to be ingame with.
I'm going to stick around, but like I said, I really hope Cryptic gives this baby some real wings.
Long Answer: I'd play it for a month, get bored, move back to EVE and WoW. This game has about the same kind of retention as City of Heroes did for me when i tried it. Fun for awhile, but ultimately shallow, repititive, and not long lasting.
Well, I'm digging STO and I don't care about Star Trek at all. And I really don't think the game would be doing terribly without the ST license.
People seem to forget that there's nowhere else to go if you want a pick-up-and-play style spaceships MMO, or even a sci-fi MMO for that matter.
For me, STO is just plain fun. I don't care if something violates canon, or if I cant put a miniskirt on a crew member, or if there's only 20 people in my sector space instead of 200, etc.
I have a good time while blowing stuff up in space. I have a good time while shooting stuff on the ground. I've been getting a steady stream of loot, having a blast in DSEs and I know I'll be having fun within 5 minutes every time I log on.
Maybe 1-2 months from now I'll have the "been there, done that" feeling, or maybe there just wont be enough of an endgame or other stuff to do to keep me going, but STO has been very refreshing. It doesn't do a lot of the things most MMOs do, and for the most part I consider that a good thing.