Once per quarter, half, or year, run a promotion with existing players. The "Everything in the game, period" promotion. This should be a reward system for players already in the game. Simply put, if a promotional item is in the game, exclusive, C-Store, pre-order, or vendor-specific, then that one person per year gets it, for the life of their account. Even if STF items start appearing in the C-Store, they have the ability to obtain it.
Reward the faithful.
So a sort of lottery with a prize of 'everything, period'? I could get behind that. That sounds pretty neat.
In answer to the OP's question: I have only purchased the ship models from the C-Store. I have not yet purchased any playable races from it. Nor have I purchased bridge packs or emote packs. I have not yet needed to purchase a respec, but it's a useful thing to have there.
I like a lot of the ideas in the list... but I admit I'm not fond of them being in the C-Store. I am not opposed to the C-Store; I just think that much of the stuff being slated for the C-Store -- and the stuff proposed here -- should really be in-game and available somehow. Make them unlocks tied to the Accolade system. Make them unlocked by episodes. Marks of Exploration/Valor. Give us goals to shoot for!
An example I made in another thread was for playable races: To unlock them, you need to conduct an episodic mission of some kind. Let's take the Caitans for example: Instead of just selling them on the C-Store, have an NPC in Earth Spacedock give a variety of missions to 'liberate' the various new playable races. Go to the NPC, and, using Caitans as our example, say that there's an episode called 'Mission to Cait,' and your mission -- should you choose to accept it, or not, as you choose -- is to go to Cait and foil a Klingon attempt at bringing them into their sphere of influence.
And it doesn't have to be a 'keep them from joining the klinks/freds' mission. SOME sort of mission that involves them. And upon successful completion of that mission episode... 'Congratulations, Lieutenant!' you have unlocked the ability to play a character of that race.
I *guarantee* that you will have people continuing to pay a monthly sub to pursue unlocking playable races this way. It not only caters to the 'gotta collect them all' mentality but it also keeps people playing and interested, and also, indirectly, promotes rolling up alts, which *further* keeps people playing. It's almost a content-generating technique, actually.
And, you know what... I'll put my money (so to speak) where my mouth is. I've been wanting Caitans as a playable race for a while. Cryptic, if you do this, you can feel free to start with the Caitans, even if that means a delay in their release, I won't raise a single word of fuss or furor. Go for it. Of course, it might be a little too late for them, but, well, if it isn't... by all means, doo eet! =)
So ,in summary: C-Store, not a bad thing, but a lot of the stuff sold in it will be better in the long term to be available in the game through unlocks, missions, accolades, etc. It'll keep people playing, enjoying the game, discovering new stuff, and keep people playing.
Things i've bought:
2x2 Charslots (2 Reserved for Caithian Char's)
1 Science Vessel Skin (i have forgotten which type)
Things i would like to see:
Borg Playrchar (My Credit Card got suspended while trying to buy the lifetime Membership on the last Day of the "Bonus-Period" because my Bank suspected CC Fraud, so no Borg for me...)
Endgame Iconic Ships
"Unique" Bridge Officers
Ship Interiors (+decorations)
1. Federation Bridge Pack III: Research Science Vessel (during discount weekend)
Enjoying this very much. Using it with my assault cruiser, however, and would like the ship diagrams and plaques to reflect that.
2. Federation Assault Cruiser – Imperial Class (during discount weekend)
Wish I didn't buy this. Using only the nacelle because the rest of the parts are freaking ugly.
What I'd like to buy:
1. Orion slave outfit and other sexy costumes. I'll even take them for BOffs only if you can't quell the prudes.
2. Jewelry pieces and other accessories... non-canon headbands, goggles, glasses, earrings, necklaces, bracelets, bracers, anklets, whatever.
What I'm least likely to buy:
1. Retrain. Utterly unconcerned with the skill system until it makes sense.
2. Additional playable races. Most Star Trek races are pretty uninteresting due to budgetary and ideological restraints of the series.
3. Additional character slots. For the foreseeable future, I'll be playing only one Federation character unless you guys come up with something extremely interesting.
I wish I could, After my last CP spending spree when the discount was on, I am now only left with 150 CP so not enough to get either of the two new items, but they can wait, that's the best part, what is in teh C-Store will stay in the C-Store.