I would say preventative measure too, so we have less of a chance of a server crash during prime time.
I think the problem for a lot of people is that the reset during our prime time. Now, right after work, is when I can sit back and enjoy and hour or two in front of the computer. Most of that time is now gone, because the servers aren't back up. It was annoying at first, but it has been going on so long now that it's frustrating.