So many new ships, but so little actual content. (and my definition of content are storyline missions, featured episodes) Yes I'm aware of the Dyson Sphere and the latest episode expanding on the Iconian gateway system :p
Granted, I love new ships. It seems "just create a new ship" seems to be the answer to throwing content our way. Perhaps taking the easy/lazy way out? Just create new ships to keep us grinding?
I do wish ship creation was a little more balanced though. Seems there are more Fed ships that get created than Romulan or KDF. The new KDF Mogh ship, for example, is just a re-skinned Federation Avenger. KDF is just getting Federation recycled "content" I would LOVE for the KDF to get something truly unique only to the KDF. Same on the Romulan side.
Of course, I will continue to (when possible) obtain these ships, and show them to you on my youtube channel, I'm a ship *****, and I make no excuses about that :p
I just wish Cryptic would put as much vigor and effort they put into creating new ships into other things like Featured Episodes or Storyline content and more End-Game missions (not just grinding.)
"Would you mind not standing on my chest? My hat's on fire." - The Doctor
The focus isn't so much on just plain flat-out-selling of items or goods, they are committed to a gambling based economy.
Selling an item in the C-store one time for $50 equals ONE injection of $50. They tried making per-character purchases but that went over poorly. The concept there was multiple toons, multiple $50 purchases, continued cash-injection
That's not enough to support sales projections , so they had to come up with a way to get people to spend money on a near continuous basis. Rather than having a spike of cash-injection with each new release they put the "premiums" behind a slot-machine/lottery-ticket system. You want that new ship? And the gear that completes it? Well you'll have to buy stacks and stacks of chances in order to get it.
The logic is sound.
Marketing/Sales sits down and looks at the numbers and says "well we made X this quarter, the goal is to make Y next quarter and Z for the year." This results in the priority being set... of making things that can be gambled for. That means absurdly powerful ships with goofy console abilities. Nothing else matters except reaching those sales goals.
This is why we don't see the effort put into story content, into bug-fixing and into gameplay improvements. This is why factions go unfinished in favor of lottery prizes. THIS is why we get copy-paste content for all factions. You know... functionally identical recolored reskined 1000 day ships, temporal ships that are functionally identical but just different looking, and the latest Avenger copy-paste.
They currently have no interest in creating faction-specific lockbox content "can only be opened by Romulans, by Klingons, by Feds" as that is FAR too much work. It's cheaper to make a thing, and change the color and text and package it up for everyone behind a gamble-wall. Unique content does not have the same Return On Investment that a copypaste cross-faction ship does.
In the minds of marketing/sales, story doesn't sell. Endgame content doesn't sell, and PVP can't be monetized -- all pure BS. I'd pay to access an Endgame content server... I'd pay for story modules. PVP could be monetized... Specific modules, ships, gear-sets and map-sets supported by a fee or ongoing low-level sub.
Very sad state of affairs really. There is so much they can do with the KDF storyline. The Romulan story doesn't end neatly with the death of Hakeve. And there is plenty of story left for the Federation.
Instead we're stuck with frustratingly long grinds. This is why we're stuck with a dilth refine cap. The goal is to make the game frustrating and entice players to buy keys with cash... rather than grind dilth or EC.
In the end, this is what we are stuck with. There is no changing their minds. There is no charting a new course... they are locked into this path and will continue with the GambleTrek so long as it is profitable. And the frustrating part of all of this... is despite the anger and frustration we express on the forum, PEOPLE ARE STILL BUYING INTO THE SYSTEM with enough money to encourage Cryptic to continue with the lockbox lottery. Someone somewhere is spending the money, and until that revenue source dries up, this is what we have.
ISE ISE Ba-bee. "If you got the Borg yo... I'll solve 'em check out this shot while my torpedos dissolve 'em"